Social Marketing

Social Marketing is a communication approach, is the systematic application of marketing along with other concepts and techniques to achieve specific behavioral goals for the social good, and seeks to make health-related information, products and services easily available and affordable to low-income populations and those at risk while at the same time promoting the adaption of healthier behavior.

Social Marketing can be applied to promote:

· Merit goods.
· Make the society avoid demerit goods and
· Considers society well being as a whole.

Social Marketing is being described as having two parents:

A Social Parent=Social science and social policy and a marketing parent= Commercial and public sector marketing approaches.

Different Approaches/models to social marketing:

Community-based systems of product promotion and distribution approach.
An innovative and promising variant of the CBD approach.
The manufacturer’s model
The targeted service delivery approach.

The four ‘P’s of Social Marketing:

With each social marketing program, the concept of a target population is constant. They are:

The product being promoted: The product is the knowledge, attitudes or behavior you want to target audience to adopt.

The price: The price is usually something more abstract than money.

The promotion: The promotion is the means for persuading the target audience that the product is worth this price. It may include a publicity campaign through the mass media.

The place or channels were by the information reaches the consumer: The place refers to how the message is disseminated. Channels could include mass media, schools, churches and workplaces etc.

The qualities I most admire in a woman and a man

The qualities I most admire in a woman:
*very strong mentality
*caring
*can be the mother
*can manage every thing
*family oriented
*good home maker
*can be a very good official
*the can do all thing together very nicely
*very organized
*very discipline
*soft hart
*very responsible
*have respect for every body
*can adjust with every thing
The qualities I most admire in a man:
*strong
*smart
*responsible
*capable for every kind of job
*they have less restriction
*much body strength
*they earns for the family
*professional

Ideas about india, pakistan, Bangladesh (h.w5)

Indian
Idians are hindu, rich, stylish, clean, all lady are beautiful.

Pakistan
terrorist, very tall and beautiful, like to eat, religious, conservative.

Bangladesh
most corrupted country, very poor, very unclean, village people are very simple, very rich in handy cruft.

logo of University of liberal arts (H.W, 3 )

The logo of University of liberal arts is a symbolic logo. It has 3 colors, blue yellow white and it has some text which is in black. I think the blue colure is symbolize the modernity, yellow is the light of knowledge and the pen indicates higher education.
Though ULAB is an educational institute that is why I thing the meaning should be like that. The design also shows the modern lighting higher education. The logo seems to be a logo of an educational institution by its color design and the text.

Home Work 2

What do you think this course is about?

This course is about learning about different media messages and what the message is about.
This course will teach us about media text.

What do you want to get out of this course?

I want to learn many new things about media and its messages. I want to learn many new things athat i did know before.

msj 211

1.Acceptance of internet in Bangladesh

Now a days in Bangladesh internet become very available . But some time before the scenario was not like that. In Dhaka city internet is available quite a long time. But the acceptance of internet was doubt full.
In this time we are hardly try to make this very accepted. City people are now habituated to use internet. The development of only cities is not the way to development of the country. That is why now internet is also available in out of Dhaka . This is a very big plus point for us. Rural people are also can get the benefit of internet. But this is not enough, we have to let them know how we can use this and how essay is.


2.Defination of subjectivity
judgment based on individual personal impressions and feelings and opinions rather than external facts wordnet.princeton.edu/perl/webwn

3.Defination of Objectivity
judgment based on observable phenomena and uninfluenced by emotions or personal prejudices wordnet.princeton.edu/perl/webwn

4.Difinetion of consensus
difinetion of consensus aims for complit agreement and support among those present.

Difinetion of status que: